nextstepsmarketing.com

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.nextstepsmarketing.com/

Character length : 27

Title

We get audiences online, in print, at retail

Description

Next Steps Marketing solves your audience-building and lead generation challenges with “call-to-action” marketing techniques.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

description: Next Steps Marketing solves your audience-building and lead generation challenges with “call-to-action” marketing techniques.
title: We get audiences online, in print, at retail
url: http://www.nextstepsmarketing.com

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://nextstepsmarketing.com/robots.txt

User-agent	Disallowed for the search engines
*	/_hcms/preview/ /hs/manage-preferences/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

We get audiences online, in print, at retail

Character length : 44

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	0	1	0	0	0

Heading structure in the source code

<H1> Download these great tips!
<H3> Follow Us

Word cloud

marketing9
get6
audiences5
steps5
next4
work3
team2

Keyword matrix

word	title	descriptions	heading
marketing
get
audiences
steps
next
work

Two Word cloud

next steps3
get audiences3

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 10 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

3.90

Flesch Reading Ease

77.20

Coleman Liau Index

11.00

Automated Readability Index (ARI)

2.80

Dale–Chall Readability

5.60

SMOG Index

8.80

Spache Readibility

5.00

Number of letters

897

Number of words

197

Number of sentences

Average words per sentences

Number of syllables

289

Syllables in words

295

Average syllables in words

1.47

Number of words in first three syllables

Percentage of word / syllables

17.26

Words not in Dale-Chall easy-word list

Words not in Spache easy-word list

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://static.hsstatic.net/.. /jquery-1.7.1.js
https://js.hscta.net/cta/current.js
https://js.hscta.net/cta/current.js
https://js.hscta.net/cta/current.js
https://static.hsstatic.net/.. /public_common.js
https://www.nextstepsmarketing.com/.. /NextStepsMarketing_Oct2014-main.min.js

List of render blocking css files

http://www.nextstepsmarketing.com/.. /combined-css-49da2b3ae264d7d6328bbbf2524...

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.nextstepsmarketing.com/hs-fs/hub/242975/hub_generated/style_manager/1412212937885/custom/page/NextStepsMarketing_Oct2014-theme/NextStepsMarketing_Oct2014-main.min.js

File size of all javascript files combined

262.27KB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.nextstepsmarketing.com/_hcms/raw-resource?path=custom/styles/default/hs_default_custom_style.css&portalId=242975
http://www.nextstepsmarketing.com/hs-fs/hub/242975/hub_generated/style_manager/1422899975631/custom/page/NextStepsMarketing_Oct2014-theme/NextStepsMarketing_Oct2014-style.min.css

File size of all css files combined

96.70KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

27.72KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://js.hs-scripts.com/242975.js	60 seconds
http://js.hs-analytics.net/analytics/1520418300000/242975.js	5 minutes
https://js.hscta.net/cta/current.js	10 minutes
http://www.google-analytics.com/plugins/ua/linkid.js	60 minutes
https://static.hsstatic.net/.. /public_common.js	60 minutes
https://static.hsstatic.net/.. /jquery-1.7.1.js	60 minutes
http://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

2.43MB

Image optimisation

You can save 875.4KB (52% compression) by optimising the images below:

By lossless compressing the http://cdn2.hubspot.net/hub/242975/file-1596138790.png you can save 378.5KB (92%) data.
By lossless compressing the https://no-cache.hubspot.com/.. /28d36aa8-ef81-45e4-9cd1-de2f4fd12a65.png... you can save 378.5KB (92%) data.
By lossless compressing the https://www.nextstepsmarketing.com/.. /gold_fish.jpg you can save 46.5KB (13%) data.
By lossless compressing the https://www.nextstepsmarketing.com/.. /bumble_bee.jpg you can save 44.5KB (17%) data.
By lossless compressing the https://www.nextstepsmarketing.com/.. /ducklings.jpg you can save 18.3KB (11%) data.
By lossless compressing the https://www.nextstepsmarketing.com/.. /NextStepsLogo_Transparent.png you can save 8KB (50%) data.
By lossless compressing the http://static.hsappstatic.net/.. /icon_twitter.png you can save 995B (46%) data.

Links

We found a total of 26 different links.
Internal links: 20
External links: 6

External links:

Link text (anchor)	Link strength
https://cta-redirect.hubspot.com/.. /f7076927-980f-44d6-9534-4be303c06259
https://cta-redirect.hubspot.com/.. /c60286b4-59f9-4c16-ad2b-cfc3747beac6
https://cta-redirect.hubspot.com/.. /28d36aa8-ef81-45e4-9cd1-de2f4fd12a65
http://www.facebook.com/pages/Next+Steps+Marketing/93333084266
https://twitter.com/NextStepsMktg
http://www.linkedin.com/company/next-steps-marketing

Internal links:

Link text (anchor)	Link strength
http://www.nextstepsmarketing.com
Home
About Us
our team
how we work
Folks We've Worked With
Services
Audience Marketing
Content Marketing
Retail Marketing
Public Outreach
Contact Us
Blog
“call-to-action” marketing
online
.
project
full-service marketing solution
team
Privacy Policy

Website security

72.247.178.50

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of nextstepsmarketing.com